Public Relations in the Modern Age: What is it? Back in November 2011, the Public Relations Society of America (PRSA) launched an initiative called “Public Relations Defined,”which aimed to come up with a more up-to-date definition for the [...]
Targeting the Millennial Traveler Advances in technology have endorsed the spread of globalization and one of the direct results is that travel has become exponentially cheaper. Because of this, the opportunities to go abroad are [...]
How the Fusion of Social Media and PR Is Attracting Tomorrow's Professionals It is undeniable social media has impacted society in enormous ways. We live in an age of instant gratification, where we now have [...]
How to Improve Your Chances of Landing Placement Public relations, defined as "the profession of creating and maintaining goodwill of an organization’s various publics," is something that most businesses crave. However, it can also be [...]
The Power of Being Integrative Even though the word “creative” is not explicit on PR job titles, it is definitely embedded within its purpose as a tool. Creativity is not often perceived on PR pieces. [...]
