Moxē Integrated Marketing announced today that President & CEO Michael Monahan has joined the 100-person strong Leadership Orlando Class. This year’s class marks the 100th iteration of the program, a product of the Orlando Economic Partnership. “I am honored to join this group of leaders in Leadership Orlando’s 100th

  At first, building a social following may seem pretty easy. You make an account, post content, and ask every stranger you meet to follow and like your posts. Well, as easy as that sounds, there are several things to consider: Knowing who and where your audience is. Knowing the

  In February, Moxē signed on to the Orlando Economic Partnership's Diversity, Equity, and Inclusion pledge. Below are some tips on how to enhance diversity in the workplace: • Build communities internally. Encourage employees to form their own communities within your organization where they can meet and talk openly about the

Earned Media Tips for a New Era By Lenny Santiago, Director of Public Relations for Moxē Integrated Marketing Agency Public Relations practitioners have increased their creativity when pitching stories to generate earned media in a time when the news outlets are swamped with Covid-19 coverage. In a recent webcast hosted

Finding the Right Match: How Understanding What Type of Client You Are Will Help You Partner with The Right Agency Written by Michael Monahan, President & CEO at Moxē Integrated Marketing According to a recent article in The Business Journal, there are three primary personas for buyers of integrated marketing

How the RPIE Model Came to Be and Why You Should Use it in Your Public Relations Program Written by Michael Monahan, President & CEO at Moxē Integrated Marketing Webster's Dictionary defines public relations as the business of inducing the public to have understanding for and goodwill toward a person,